Tableau x JLR

While working with the awesome guys at Agent3, I had the pleasure of working on a project for Tableau and Jaguar Land Rover.

Tableau is one of the best world’s leading analytics platforms, helping people explore and manage data, plus faster discover and share insights that can change businesses and the world. The video shows the partnership between the two businesses, how technology changes and adapts to difficult periods, and the solutions that Tableau will use to help Jaguar Land Rover in the future.

The video is composed of Jaguar Land Rover and Tableau product footage and motion graphics scenes, that show elegant and minimalistic animations, with simple geometric shapes smoothly moving symbolising the two brands’ symbiosis.

I was involved in the project from start to finish, from the conception part, creating the storyboard and the mood boards, developing the art direction, sourcing the footage and music, creating the vector illustrations, and animating them, editing the movie and delivering the whole package to the client.